Name the 2 automotive rallies that make news every year … Gumball 3000 & Bull Run. I have watched these rallies grow for years into a massive pieces of business and fun for many rich superstars. But, about a year ago my head was sharply turned by co-founder of Luxury4Play.com Raymond Lyle when he introduced [...]

A perfect video for a lazy Thursday afternoon. A Ferrari FF driven on Arjeplog track in the north of Sweden by the 1978 World Rally Champion, Markku Alen. One 12 cylinder beauty, an innovative 4RM system, snow all around and one spectacular track with ups and downs and challenging corners. Nothing more can be said [...]

You know that red Ferrari F430 Novitec by ADV.1 we kinda mentioned a few days ago? Well, if that dope shoot wasn’t enough, they decided that thing needs another. But we can understand it completely! That thing got over a hundred shares on social networks, with general interest being somewhere between naked Jessica Alba pictures [...]

Now this is what we call a perfect winter setup! You heard me right, this is a winter setup. Well, for Miami that is! Where sun is shining, people are on the beach, in December! Not like we have here. With fog, clouds, rain and snow. Actually snow is good! But besides that, ADV.1 just [...]

The early bird may get the worm, but the second mouse gets the cheese. Second mouse? Cheese? Mental note: take medication tomorrow. But yeah, it’s Jordan’s second attempt at owning a Ferrari F430 and I personally think this will be pretty interesting. So what’s new? Nothing much. Except this F430 will make you drool so [...]

With the slow arrival of December and start of this year’s Bologna Motor Show, celebrating its 36th edition, Ferrari has announced that this event will be the venue where the Ferrari 599XX Evolution Pack will be revealed. According to Ferrari, some pretty interesting changes will be seen on the track beast! As we can see, [...]

Winsauce! That secrete ingredient ADV.1 sprays on all of their project cars, this time heavily used on this Ferrari California. With the much talked about ManCali they’ve produced earlier, manned it up and created a neck twisting, head turning piece of art, it’s now time to do the same to this California, white one in [...]

Now look what we have here! A sneak peak at the car that is destined to be ADV.1′s next project car! Yes, we are talking about a Ferrari F430 Novitec, still waiting for some magic from ADV.1 to replace the stock Novitec wheels. I mean, stock, Novitec, yeah right! We are not sure whether ADV.1 [...]

Rushed through the dark streets of film Noir’s best scenery, sent through the misty roads of a city plagued with crime, that only one man can deliver into the light, that famed city is called Gotham. Too much Batman going through my mind? May be so! But we can certainly imagine Bruce Wayne driving around [...]

Ferrari is really keen on dropping nice videos for the past few weeks. They’ve released today a nice video of a red Ferrari California doing some snow drifting in St. Moritz. We’ve talked about the Ferrari California which was manned up by ADV.1 and we all agreed it is one Ferrari that doesn’t get the [...]

According to a few automotive sites, Ferrari has announced pricing for their new hard-top convertible, the Ferrari 458 Spider. With sales beginning next month, European pricing is set at 226,800€ while the U.S. sales are to commence in January next year, with pricing set at $257,000. Equipped with a Ferrari patented, fully retractable hardtop, this [...]

Looks like I finally get what the Americans mean by knocking it out of the ballpark! Words, need to find some to describe how interesting this project is! Even though a Ferrari Enzo has been around for some time, creating custom bespoke wheels for it isn’t something you see every day. Not by a long [...]

Words, need to find some! A proper title for this teaser writeup! Unfortunately only a teaser today, but Jordan from ADV.1 promised us the whole thing come tomorrow morning! We can’t wait! We really can’t wait and are excited like little boys and girls waiting for Christmas morning and unwrapping of the gifts! Err … [...]

We may be late sometimes or most of the times, but we always get it done. The reason (besides Ferrari 458 Italia Spider being a really cool car) is that today Ferrari did the official unveiling of the car, prior to the IAA Frankfurt. Well known automotive forum Teamspeed.com had one of its members on [...]

Guys from ADV.1 are no strangers when it comes to amazing Ferrari setups, for example we can take their F430 or California as prime examples and you shall see how these extremely talented people take care of some of the classiest and sportiest vehicles in existence. Now they’ve turned their attention to a somewhat older, [...]

Remember that pretty much perfect Ferrari California shoot we featured here not so long ago? Well it is the best California we’ve seen to this day. No doubt about it! The shoot was handled with usual quality you would expect from William Stern and ADV.1. But we are happy that Will’ thought of having one [...]

Today Ferrari revealed a one-off Ferrari Superamerica 45 to be debuted at this year’s Villa d’Este Concorso d’Eleganza. The public debut is set for tomorrow and will show to the world this pretty much unique creation from Ferrari. It was created for the New York collector and Ferrari enthusiast Peter Kalikow, who visited Ferrari’s factory [...]

While Webb is having his vacation (finally) somewhere in the United States we still have the desire to do some work and show you his photoshoot of a beautiful white 2010 Ferrari Scuderia Spider 16M! Looks like the theme for this shoot, car and the place it was taken to is clean. What better color [...]