Even though we believe that owning a wheel company is one hell of a tough job sometimes, it’s really not so bad most of the time. For example, pleasing your wife with some shiny new stuff doesn’t have to mean going to Cartier or something like that. Maybe just dropping a set of brand new [...]

ADV.1 Wheels is redefining luxury. Again! But not with some exotic sports car, but something more subtle, what lovers of style and practicality worldwide would use as their daily ride. A logic continuation of one particular style sort to speak. One purely amazing 2011 Range Rover Sport, rolling on ADV06 Track Spec wheels! With those [...]

We all know ADV.1 Wheels are hot! But never did we think they will become “hot” in the street lingo. Guess when you want something bad, you want it now! When our friend and photographer William Stern headed over to pick up some cars he was destined to shoot that day, he was in for [...]