McLaren Launches Its Inaugural Ice Driving Experience

Well, if you want to do something awesome, Pure McLaren has announced its inaugural ice driving experience. Basically it takes places at the backdrop of northern Finland, 200 miles into the Arctic Circle, starting anuary 2017. as the only ice driving programme in the world to offer the thrill of the multi-award winning McLaren Sports Series.

The programme is designed to give guests an extraordinary experience on snow-covered roads and ice track. Like all Pure McLaren events, the exhilarating programme is tailored to the driver’s needs to help them achieve their goals, whether that’s mastering the infamous Scandinavian flick or building their confidence in challenging driving conditions.

The team of professional driver coaches from Pure McLaren are working with renowned winter testing facility Test World, a leading proving ground based in Ivalo, Finland, to provide one of the most varied ice driving experiences available. Test World’s expansive grounds coupled with Pure McLaren’s professional drive team provide a safe and secure environment to learn and practice in.

McLaren P13 CET

McLaren P13 CET

Guests will experience the multi-award winning McLaren 570S Coupé,tackling a variety of track configurations, encompassing both ice and snow surfaces. The exhilaration continues away from the track with Pure McLaren teaming up with local travel provider Luxury Action to offer an exciting programme of winter activities, including a husky safari and snowmobile expedition. Accommodation will be provided in the beautiful Jávri Lodge, the former home of the President of Finland. Here guests will enjoy the very best of Finnish hospitality in a remote location nestled within the untamed Lappish wilderness. Built by Urho Kekkonen, the longest serving President of Finland, it is set amongst vast lakes and forests and is in an ideal position for viewing the Northern Lights.

huskies-5

The Pure McLaren Arctic Experience will take place from January 15 to February 3, 2017 and offers groups of up to 14 guests a three night stay. The event is open for drivers and non-drivers, McLaren owners and non-owners and will be the first Pure McLaren activity of a busy 2017 schedule.

PURE McLAREN ARCTIC EXPERIENCE

Vehicle info 
Location
Travel
Clothing
Cost   
570S Coupé
Ivalo, Finland
Transfers from Ivalo Airport to JávriLodge are included
Winter wear provided suitable for the environment
Prices start from £12,500 per person

 

Been in the automotive industry ever since he got out of high-school. Loves 911's, hates electric-car talk and enjoys racing events. Too tall to drive almost any supercar, but that doesn't stop him from bashing out people that do. Follows the aftermarket tuning industry in depth. Loves to spend time at BMW Welt. Enjoys too much coffee.

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